One of our favorite bloggers David Siteman Garland over at RiseToTheTop.com recently published a video titled, “RISE #23: How To Make Your Website More Sharable & Spreadable“. In the video David outlined 8 strategies for increasing share-ability of a website. The first strategy is to update content. We feel this point is so important it required further discussion. So we ask, how will you produce Fresh, Relevant Content?
Before we answer this question, lets get a better understanding of what constitutes Fresh, Relevant Content.
By doing this:
Create media that is important to your audience, the subject at hand and appropriate to the moment.
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I wanted to thank you again for your hard work on developing and launching the 2011 Painting and Decorating Expo website. This was the first Expo PDCA has done on our own in over five years. A good website was essential to the success of the event. Responses to our attendee survey have been very positive. The website was listed as one of the top resources used by attendees when deciding to attend.